Staples Specialist, Email Marketing Operations in Framingham, Massachusetts
Email Marketing Specialists are responsible for the creation and execution of our promotional campaigns here at Staples Inc. This requires managing multiple campaigns on any given week assuring all data inputs for the campaign are accurate and that the campaign itself renders correctly. This is done via a suite of internal and external tools, which help us, proof and execute our marketing programs. A successful candidate in this position will have basic HTML skills to allow for QA’ing and troubleshooting creative files, strong project management skills as well as organizational skills as this position requires a certain degree of self-drive.
This is a highly team driven position as you work with other marketing teams and with internal resources on the email marketing team and external resources to help execute your campaigns. Candidates who work with humor even when under pressure would be a great fit.
Candidates will be expected to participate in several cross functional team meetings weekly in order to perform their job responsibilities:
They will attend email creative review meetings with our agency to ensure all offers are translated through the customer lens &promote our value prop through institutional messaging
They will attend email analytics meetings to look at the performance ofcampaigns to better understand how we can improve them or adapt to themarket.
They will be expected to participate in weekly email circulationmeetings to work with the circulation team on audience setup for each campaign.
Candidates with interest in digital marketing will find this position particularly interesting as it provides opportunities to work with many branches of an Enterprise Marketing team.
1 to 2 years of marketing experience
Basic HTML skills
Email Marketing experience a plus
Experience working in email service provider platforms suchas Responsys a plus.
Must work well on teams
Strong project management and communicationskills
Interest in Enterprise Marketing and Strategybehind it
Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.